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Our Core Industry Practice Overview - a Living Testimony of our Tech Law Legacy

In the rapidly advancing realm of digital innovation, our technology boutique Romanian law firm specializes in AI law, IT legal services, telecommunications regulations, data protection compliance, fintech advisory, insurtech frameworks, e-commerce directives, patent protection, and technology transfer agreements, serving as a key partner for tech disruptors, startups, and technological and industrial enterprises doing business or entering Romania's thriving market.

As leading AI law experts in Romania and GDPR compliance lawyers in Bucharest, we deliver specialized intellectual property safeguarding, regulatory guidance, contract optimization, and risk management to innovators including AI developers, software engineers, fintech entrepreneurs, telecom operators, and data scientists, alongside corporations in manufacturing, finance, insurance, and digital services.

Our AI, tech, telecom and fintech legal support in Romania address EU regulations like the EU AI Act, CPGPAI (the Code of Practice for General Purpose AI Models Providers), telecommunications frameworks like the EECC, data protection under GDPR and eIDAS, fintech compliance via PSD2, PSD3, MiCA, and MiFID II, insurtech under Solvency II and IDD, cybersecurity and digital markets under NIS2, DMA, DSA and the e-Commerce Directive, patents via the Unitary Patent system, and technology transfers under TTBER, ensuring compliance while supporting market entry, innovation monetization, and cyber threat mitigation.

For global clients expanding into Romania, our NIS2 compliance specialists in Bucharest offer customized advice aligned with EU directives, Romanian laws, and international standards, facilitating secure scaling in Europe's dynamic digital ecosystem.

Our firm's core practice areas by industry integrates aerospace, technology & AI, and arts, media, & culture, viewing AI and tech as drivers of progress that enhance aerospace via analytics and autonomy, while intersecting with arts through generative tools and VR, delivering cross-disciplinary support for innovations like AI-driven simulations or data-secure fintech in cultural sectors.

Our legal services are tailored for varied clients, including

  • individual innovators (e.g., AI programmers, app developers, inventors, data analysts, blockchain specialists, telecom engineers) and their commercialization channels (e.g., startup accelerators, licensing platforms, open-source hubs);
  • tech firms (e.g., software houses, AI startups, cloud providers, cybersecurity entities);
  • telecommunications operators (e.g., telcos, network providers, mobile carriers, telecommunications equipment manufacturers);
  • financial tech players (e.g., fintech platforms, insurtech companies, payment processors, DLT integrators);
  • e-commerce businesses (e.g., online marketplaces, digital retailers, subscription services);
  • industrial adopters (e.g., manufacturing with IoT, automotive integrating AI, energy using data analytics) - for more details, see below; and
  • cross-sectoral enablers (e.g., venture capital for tech, IT infrastructure suppliers, data center operators, RegTech providers, AI tool developers for industries, hardware manufacturers for tech components, telecom equipment vendors).

Our services prioritize GDPR compliance Romania, NIS2 Directive and DORA implementation, CRA for cyber resilience, digital asset security, and full-spectrum support for disruptive technologies, emphasizing corporate demands such as international growth, mergers, and innovation funding in Romania's tech landscape.

  • For manufacturing with IoT, we advise on supply chain contracts, cybersecurity protocols under GDPR, and liability issues in connected devices.
  • In the automotive industry integrating AI, we handle autonomous vehicle regulations, patent filings for intelligent systems, and ethical AI governance.
  • For energy firms using data analytics, we offer guidance on renewable energy tech contracts, environmental compliance, and data-sharing agreements with EU directives.

Extending our expertise, we support:

  • FinTech companies with regulatory licensing, AML/KYC frameworks, and blockchain-based transaction structures;
  • InsurTech innovators through insurance product compliance, smart contract drafting, and risk assessment models;
  • BioTech enterprises in patent protection for genetic technologies, clinical trial agreements, and biosecurity regulations;
  • RegTech solutions providers with compliance automation tools, data protection audits, and anti-fraud systems;
  • HealthTech startups on telemedicine licensing, HIPAA-equivalent GDPR compliance, and medical device certifications;
  • PropTech firms in real estate tech contracts, digital property rights, and urban development regulations;
  • AgriTech businesses with precision farming IP, sustainable tech subsidies, and food safety standards;
  • EdTech platforms through educational content licensing, student data privacy, and e-learning accessibility laws;
  • TravelTech companies on app-based booking contracts, traveler data protection, and tourism tech innovations;
  • FoodTech ventures in supply chain traceability, GMO regulations, and nutrition tech patents;
  • CleanTech pioneers with green energy incentives, carbon credit agreements, and environmental impact assessments;
  • CyberTech specialists in cybersecurity law, incident response plans, and encryption standards; and
  • FashionTech creators with digital fashion IP, NFT contracts, and sustainable supply chain compliance.

If your sector involves emerging tech like MedTech (medical device regulations), LegalTech (AI-assisted legal tools), or MarTech (marketing data analytics), we deliver proactive legal strategies to mitigate risks and accelerate growth in Romania and beyond.

Representative Work

  • Revised and negotiated subcontractor agreements for the Bucharest Fiber Optic Densification Project, ensuring regulatory compliance and cost efficiencies.
  • Complex corporate, employment & labor, real-estate, transfer pricing, cross-border agreements, safety & security etc. matters arising in the establishment, authorization and operation of Ericsson’s Global Support & Delivery Center (GSDC) in Bucharest
  • Complex legal assistance and representation for Tata Consultancy Services, a major global outsourcing consulting services corporation, part of the Indian Tata Group, on various corporate matters and framework outsourcing/subcontractor agreements for software and telecommunications systems maintenance, support and development implicating legal advise concerning IPRs, banking, payroll tax & social contributions incidence, service level implications, corporate taxation, double taxation and other international taxation matters, VAT and profit repatriation, cross-border secondment of personnel etc.
  • Drafting legal opinions, negotiating with the Ministry of Information Technology and Communications, drafting legislation, preparing documentation and due diligence for regional state aid schemes for large investments of € 30M+ (investment aid, employment aid, training aid) for the Global Support and Delivery Center (GSDC) established by Ericsson Telecommunications Romania
  • Public acquisition litigation (Siemens Enterprise Communications Austria and Romania vs. the Ministry of Interior and Ericsson Telecommunications Romania, for the annulment of the public procedure outcome awarding a € 10 M telecommunication systems, software, equipments, secrecy, communications protection and radio services supply contract within the 4th phase of Ministry of Interior’s voice-data network development
  • Advising upon and drafting business outsourcing agreements (business services, technological solutions, client relations management, supply chains, IT infrastructure and software services) by BRD SocGen, Dacia-Renault, Arcellor Mittal and OMV-Petrom
  • Assisted in personnel and technology outsourcing for Romania's largest landline telecom operator, including commutation department transfers.
  • Drafted and negotiated real-estate and industrial property sale agreements for foreign investors, optimizing tax structures under double taxation treaties.
  • Provided tender documentation review, due diligence and bid support for a Canadian investment bank's USD 266 million privatization bid in Romania's copper mining sector.
  • Won a court dispute for the annulment of the Ministry of Interior’s public acquisition procedure outcome, awarding our client, a major 3G-5G network equipment manufacturer and operator, a €10M telecommunication systems, software, equipments, security technology, communications protection and radio services supply contract against a major Austrian competitor and it's Romanian subsidiary (plaintiffs). The contract was awarded within the 4th phase of Ministry of Interior’s voice-data network development, the extension of the national electronic information signalling system organized by the Ministry of Economy and Finance - the Office for Payments and Contracting PHARE, part of the Schengen Facility Program.
  • Mararu & Mararu successfully represented a group of security companies representing almost 80% of the Romanian security industry (among which, for example, the Bidepa group of security companies, G4S Security and G4S Cash Services, Bronic Security, Nei Guard, UTI Systems, BGS Security, Dragon Star Protection, Scorseze Security International and others) organized in the largest security employers organization in Romania, the Security Employers Association (PSS), in a case versus the Romanian Government (the Secretary General) and the Ministry of Interior of Romania, for the annulment of the Government Decision 519 of 2004 for the establishment of the the model of security agents  equipment, published in the Official Gazette of Romania 349/2004, saving over €10M in unwarranted costs for the Romanian security industry.
  • Tender documentation assessment, bid formation, service contract revision, negotiation and execution with Societatea Nationala de Radiocomunicatii-SRR
  • Tender documentation assessment, bid formation, contract revision, negotiation and execution for fiber optic network development for Vodafone Romania S.A.
  • Tender documentation assessment, bid formation, contract revision, negotiation and execution for 2G and 3G layered architecture service system support service agreements for Cosmote Romania S.A.
  • Outsourcing of the commutation/switch and electrical supply departments of Romtelecom SA, Romania’s biggest landline telecomm operator by Ericsson Telecommunications Romania, implicating a transfer of personnel of 400 employees, property, lease, utilities and corporate/business/regulatory issues concerning 6 regional centers and over 60 of business locations throughout Romania
  • Legal counsel, assistance, and representation in front of AVAS, the State Assets Agency, in connection with the annulment of a tender notice and correspondent state title against our client, involving an industrial park as collateral, valued €800,000
  • Dispute resolution over a €1.4M financing and further investment for industrial equipment and production line facility
  • Complex legal assistance and representation for Tata Consultancy Services, a major global outsourcing consulting services corporation, part of the Indian Tata Group, on various corporate matters and framework outsourcing/subcontractor agreements for software and telecommunications systems maintenance, support and development implicating legal advise concerning IPRs, banking, payroll tax & social contributions incidence, service level implications, corporate taxation, double taxation and other international taxation matters, VAT and profit repatriation, cross-border secondment of personnel etc.
  • Drafting legal opinions, negotiating with the Ministry of Information Technology and Communications, drafting legislation, preparing documentation and due diligence for regional state aid schemes for large investments of €30M+ (investment aid, employment aid, training aid) for the Global Support and Delivery Center (GSDC) established by Ericsson Telecommunications Romania
  • Public acquisition litigation (Siemens Enterprise Communications Austria and Romania vs. the Ministry of Interior and Ericsson Telecommunications Romania, for the annulment of the public procedure outcome awarding a € 10 M telecommunication systems, software, equipments, secrecy, communications protection and radio services supply contract within the 4th phase of Ministry of Interior’s voice-data network development
  • Advising upon and drafting business outsourcing agreements (business services, technological solutions, client relations management, supply chains, IT infrastructure and software services) by BRD SocGen, Dacia-Renault, Arcellor Mittal and OMV-Petrom, on behalf of our U.S. client, Computer Science Corporation (CSC), a multinational corporation that became the largest software company in the United States and the first software company to be listed on the American Stock Exchange.
  • Tender documentation assessment, bid formation, contract negotiation, revision and negotiation for various post-guarantee repair service agreements with Societatea Romana de Radiodifuziune - SRR
  • Tender documentation assessment, bid formation, contract negotiation, revision and negotiation for supply of telecommunications equipments and accessories for Romtelecom SA
  • Tender documentation assessment, bid formation, contract negotiation, revision and negotiation for radio relays repairs service agreements, various telecoms equipments and systems acquisitions, including under the Schengen Facility, by the Special Telecommunications Service -STS
  • Tender documentation assessment, bid formation, contract revision, negotiation and execution for telecommunication equipments and systems acquisitions within the “Radio System for the Moldavian Border Guard and Customs Services Project
  • Tender documentation assessment, bid formation, contract revision, negotiation and execution for the SIS-SINS Signaling System Project within the Schengen Facility
  • Various tender documentation assessment, bid formation and contract revision and negotiation for SAP service agreements with major industrial, energy and automotive companies in Romania
  • Localized framework outsourcing agreements for a major Indian global consulting firm, adapting to Romanian commercial law for software maintenance and support
  • CNSAS (the Romanian National Health Insurance House) e-Card, e-Prescription and Electronic Medical Records tender documentation assessment, bid formation and contract revision and negotiation

AI Governance, Risk, and Compliance

  • Developing AI ethics policies, risk assessments, and governance frameworks aligned with the EU AI Act, including high-risk AI classifications, transparency requirements, and conformity assessments for developers and deployers.
  • Advising on AI bias mitigation, accountability in automated decision-making, and integration with GDPR for personal data processing in AI systems.
  • Conducting AI impact audits, regulatory filings under the AI Act and CRA, and compliance strategies for fintech AI models under MiFID II or insurtech algorithms under Solvency II.
  • Handling AI-related disputes, such as liability for autonomous systems in telecommunications or industrial AI applications, with defenses under DSA and DMA.
  • For corporate clients: Implementing enterprise-wide AI governance for telcos using AI in network optimization; advising on AI tech transfers under TTBER; ensuring export controls compliance for AI exports.

Intellectual Property Protection and Enforcement

  • Registering and enforcing patents, trademarks, copyrights, software rights, and trade secrets for innovations, including AI algorithms, blockchain protocols, fintech apps, insurtech models, e-commerce platforms, IoT devices, telecom spectrum technologies, and industrial designs to prevent unauthorized use or reverse engineering, compliant with the Unitary Patent Regulation and EPC.
  • Counseling on open-source licensing, fair use in AI training data, patentability assessments for tech inventions, and GDPR/eIDAS-compliant data handling in AI and telecom systems for developers, startups, and industrial clients.
  • Safeguarding inventors' and corporate IP portfolios through licensing enforcement, anti-counterfeiting strategies, and disputes over AI-generated content, including for fintech firms facing algorithmic theft under MiCA or e-commerce brands combating digital piracy per DSA.
  • Managing provenance and authenticity in technology transfers under TTBER, appraisals for venture funding, and IP audits for compliance with EU unitary patent systems in Romania.
  • For corporate clients: Conducting IP due diligence for mergers in fintech or insurtech; protecting trade secrets in cross-sectoral collaborations like AI integrations for manufacturing or telecom; defending patents in international arbitrations for cloud providers, data center operators, or telcos.

Contract Drafting, Negotiation, and Review

  • Drafting and negotiating software development, SaaS agreements, API integrations, technology transfer contracts under TTBER, and telecom interconnection pacts for IT and telecommunications projects, such as AI service level agreements, fintech partnership deals, insurtech reinsurance contracts under Solvency II, and e-commerce vendor agreements per the e-Commerce Directive.
  • Preparing data processing agreements (DPAs) under GDPR, joint venture contracts for AI collaborations, and licensing deals for patents or tech IP, ensuring NIS2-compliant cybersecurity clauses and DORA resilience requirements.
  • Negotiating fintech regulatory sandboxes under PSD3, insurtech distribution agreements per IDD, e-commerce terms of service aligned with DSA, and cross-border technology transfer pacts, including for industrial clients adopting smart factory tech or telcos under EECC.
  • Reviewing cloud computing contracts, blockchain smart contracts, and freelance developer agreements, with strategies for terminations, IP ownership transfers, or dispute escalation clauses.
  • For corporate clients: Structuring M&A deals for AI startups or telcos; negotiating supply chain contracts for IT infrastructure providers; reviewing compliance in RegTech solutions for financial institutions under MiFID II; handling real estate leases for data centers in Romania.

Licensing and Monetization

  • Securing licenses for AI models, software distributions, fintech payment gateways under PSD2/PSD3, insurtech platforms per IDD, e-commerce digital rights under DSA, telecom spectrum allocations via EECC, including royalty collections across EU markets.
  • Advising on patent monetization via Unitary Patent, technology transfer commercialization under TTBER, co-development deals for AI, and funding structures like venture capital or crowdfunding for tech disruptors.
  • Facilitating fintech token sales under MiCA, insurtech data-sharing partnerships compliant with Solvency II, e-commerce affiliate programs per e-Commerce Directive, and IP-backed financing for industrial tech adopters.
  • Handling securitization of tech assets, blockchain-based licensing under TFR, and revenue optimization for open-source projects.
  • For corporate clients: Optimizing global licensing for software houses or telcos; structuring equity investments in insurtech; advising on AI tool monetization for cross-sectoral providers like hardware manufacturers.

Litigation and Dispute Resolution

  • Representing in IP infringement suits, data breach claims, or regulatory disputes, such as AI patent battles under Unitary Patent, fintech fraud cases per MiCA, or GDPR violation defenses.
  • Managing NIS2-related cybersecurity incidents under CRA, e-commerce consumer disputes via DSA, and technology transfer ownership conflicts under TTBER and Romanian/EU laws.
  • Defending against antitrust allegations in tech markets per DMA, employment IP theft in IT, or liability claims for AI malfunctions in industrial or telecom applications under the AI Act.
  • Litigating cross-border issues for insurtech reinsurance under Solvency II or fintech cross-EU operations per PSD2.
  • For corporate clients: Resolving M&A disputes in fintech mergers; handling product liability for AI-integrated devices; defending regulatory probes for e-commerce platforms or telcos under EECC.

Regulatory Compliance and Advisory

  • Ensuring adherence to GDPR, NIS2, AI Act, PSD2/PSD3, MiFID II, Solvency II, IDD, e-Commerce Directive, DSA, DMA, DORA, CRA, EECC, eIDAS, and other frameworks, including risk assessments, compliance audits, public procurement procedures, export controls for dual-use tech, legal opinions, and legal audits.
  • Guiding data protection impact assessments (DPIAs), NIS2 incident reporting, and visa applications for international tech talent (e.g., O-1 visas).
  • Advising on anti-money laundering (AML) for fintech under MiCA/TFR, sanctions in tech exports, and environmental regs for data centers.
  • Providing counsel on Romanian digital nomad visas for remote IT workers and PPP (Public-Private Partnerships) for telecom infrastructure projects.
  • For corporate clients: Navigating antitrust and competition law for mergers in publishing or media; advising on cybersecurity for industrial IoT under CRA; ensuring compliance for telecom providers under EECC.

Estate Planning, Charitable Giving, and Legacy Management

  • Structuring trusts for tech IP legacies, tax-efficient transfers of patents under Unitary Patent, and charitable donations to tech nonprofits.
  • Advising on appraisals for AI assets and forming foundations for data protection advocacy.

Corporate and Business Structuring

  • Establishing entities for tech ventures, IP holdings, fintech startups, or telecom operators, including shareholder agreements, corporate restructuring, M&A, IPOs, and public procurement support.
  • Coordinating financing, insurance, and risk management for AI projects, data centers, or telecom networks, including PPP arrangements.
  • For corporate clients: Advising on governance for insurtech firms under Solvency II; due diligence for tech acquisitions; structuring IPOs for fintech platforms compliant with MiFID II.

Clients

We serve a broad array of creators and vendors in the tech, fintech, and related sectors, domestically and internationally:

  • Creators: AI developers, software engineers, inventors, data scientists, blockchain experts, fintech entrepreneurs, app creators, cybersecurity specialists, telecom engineers, and independent innovators seeking patent protection and monetization.
  • Vendors & Providers (Corporations and Institutions): AI startups, IT companies, telecommunications equipment manufacturers and operators (telcos), data protection consultancies, fintech platforms, insurtech firms, e-commerce marketplaces, patent holding entities, technology transfer agencies, software developers, cloud service providers, cybersecurity companies, RegTech solution providers, venture capital funds, industrial manufacturers adopting AI/IoT, energy firms using data analytics, automotive tech integrators, data center operators, hardware suppliers for tech, industrial manufacturing and tellecommuncations, financial institutions leveraging fintech, and cross-sectoral enablers (e.g., AI tool developers for industries, telecom infrastructure providers).

Service Features

  • Innovative and Interdisciplinary Expertise: Bespoke solutions leveraging our aerospace, tech & AI, and arts practices for cross-sector innovation.
  • Romania-Centric International Focus: Profound insight into EU and Romanian regs like NIS2, GDPR, AI Act, PSD3, MiCA, Solvency II, DSA, DMA, DORA, CRA, EECC, and eIDAS for effortless market entry.
  • Forward-Thinking Risk Mitigation: Proactive audits, training, and strategies to preempt compliance issues.
  • Digital-First Approach: Specialized in AI, fintech, insurtech, e-commerce, and telecom, with secure tools for client collaboration.
  • Ethical Innovation Emphasis: Focus on sustainable tech, data ethics, and inclusive AI practices.
  • Efficient Client Service: Clear fees, swift responses, and multilingual support for global clients.

Impact

Engaging our lawyers Bucharest yields profound benefits:

  • Fortified commercial, corporate, IP and data protection to avert breaches and losses;
  • Enhanced revenue via optimized licensing, tech transfers, and market expansions;
  • Reduced risks through NIS2, GDPR, AI Act, and other EU framework adherence, minimizing fines and disruptions;
  • Accelerated growth with corporate structuring, M&A, IPOs, PPP, and financing for scalable tech ventures;
  • Preserved legacies via estate planning for IP assets; and
  • Comprehensive empowerment in Romania's digital economy,

enabling established tech and telecom companies, disruptors, and industrial clients to innovate boldly, comply seamlessly, and achieve economic milestones - from boosted funding rounds and deal closures to successful EU expansions and resolved disputes - ultimately magnifying their technological and commercial footprint.

Ready to Accelerate Technological Breakthroughs?

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